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Adding Fun to Your Newsletter |
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Learn how to add some fun into your newsletter by using photos, clip art, word puzzles and more. You'll also find some simple ideas for personalizing your newsletter. |
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Are You Being Inconsistent? |
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This article is a look at why consistency is important in your newsletter design. Also learn the best way to implement changes to your design. |
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Flip-Flopping Away |
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You have a lot of versatility when using graphics, but take heed of this simple warning when flipping your photos or clipart from side to side. |
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Growing Your Newsletter |
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Keep these three simple tips in mind as you begin to create your first newsletter, with an eye towards producing a useful and effective publication. |
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I'm Just Your Type! |
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A common pitfall for new newsletter designers is to use too many fonts. Although there are many, many to choose from, a wiser design decision is to stick to just a couple or so for your publications. We'll explain why. |
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Justified or Ragged Right?: How to Choose |
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Choosing whether to set your right-hand edge of type in a justified style or ragged right is a choice you'll have to make when designing your newsletter. We explore the pros and cons and provide graphic examples of each style. |
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Lorem Ipsum: Using Dummy Text in Your Newsletter |
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While you are designing your newsletter, you may find that you occasionally need a type of "placeholder" to use before you have the actual text for your articles. We'll explain the use of "dummy text" for use during your design process. |
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Spaced Out |
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How many spaces go after a period? Surprisingly, it should almost never be two. If you are still using two spaces after a period in your document, you need to read this article. |
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Using a Tagline |
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A tagline helps your readers understand where your newsletter is coming from and helps identify its purpose and tone. Learn why you should use a tagline and read some examples of newsletter taglines. |
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Writing Effective, Reader-Friendly Headlines |
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A headline draws your readers in, making them want to read your article and the rest of your newsletter. These simple rules will help you understand how to write the best headlines for your newsletter. |
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Whatever your budget, you will find this book to be a great marketing resource. Includes cost-cutting ideas for using clip art and other graphics and how to save money on printing costs. This is a great book for beginners who don't have a large production budget. |
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Design It Yourself: Newsletters is a great resource for beginning newsletter publishers. Designer and author Chuck Green steps you through the process of producing a newsletter—from creating a plan and choosing a style to illustrating your message and finding a printer. Also included are detailed checklists for every step of the way. But the best part of this book is the 13 layout recipes that are available for your use in any way you see fit. Copy them in part or in whole for your own newsletter design. He includes dimensions, typeface information, color palettes, sources for graphics and photographs, and helpful tips and ideas. The instructions are easy to use and are coupled with design and production helps. The combination of easy-to-understand instructions, extensive design and production guidance, and detailed recipes makes Design It Yourself: Newsletters an essential new type of hands-on reference for anyone eager to create a compelling, information-rich news and marketing publication. |
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Another good resource for beginners, Desktop Publishing & Design For Dummies shows you how to create effective, desktop-published documents yourself—saving both the time and expense of working with designers, typesetters, and service bureaus. Leading desktop publishing guru and author Roger C. Parker explains how to apply basic design principles while using popular desktop publishing and page layout programs such as QuarkXPress and Adobe PageMaker. He also explains how to choose the right computer hardware and software to suit your budget as well as your needs. You'll learn how to correctly scan photographs, how to choose the best typefaces for headlines, subheads, body copy, and captions, and how to use color properly and effectively. |
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This book is full of desing solutions that work with today's technology. The first half of the book explores publication design and production, including type, paper choice, use of color, grids, templates, and more. You'll also find information about working within a budget and on a schedule. The second part of the book features 25 typical projects, including letterhead, reports, brochures, and newsletters. For each example, you'll find additional information, including a discussion of page elements, audience, postal requirements, and printing options. |
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This is a perfect book for novice and veteran publication designers, explaining the tools best suited to planning, writing, editing, designing, illustrating, producing, and distributing effective and attractive newsletters, using either desk-top or traditional production techniques. Thomas Bivens details the concept of simple, yet effective, design techniques. He discusses the use of fewer typefaces, how to best use and place illustrations, printing in one or two colors, and other techniques that will enhance the quality of your publications. |
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With 100,000 copies sold, Graphic Design Cookbook is one of the most useful all-purpose resources for designers and anyone who wants to create a dynamic layout for magazines, newsletters, books, posters, and other media. It has more than 1,000 line drawings illustrating effective design devices, type treatments, spatial solutions, and pictorial presentations, allowing examination and comparison of various options in no time. The Graphic Design Cookbook can be opened to virtually any page for instant access to great ideas. As a catalyst for cooking up endless new design recipes, this classic goes on inspiring one generation of designers to the next. |
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The Graphic Idea Resource series presents good design in an affordable format. Each book in the series presents inspiring, contemporary projects—and explores a single aspect of graphic design. Graphic Idea Resource: Black-and-White and Two-Color Design—Learn how to keep "artful simplicity" from becoming "awfully boring" when designing in black and white. Gather inspiration from a collection of graphic design work whose grace, strength, and distinction grabs attention without the use of color. Rediscover the power of the grid, the distinction of shapes, and the creative value of designing with black & white. |
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Alan Swann breaks down page layout and design into incremental stages, taking one element at a time. He starts with choosing a shape to work on, continues to placing the first line, establishing its proportion, and onto adding more lines. From there, you are introduced to further design concepts one at a time, eventually moving onto typefaces, using color, and beyond. Each step has an explanation and checklist. At each step, Swann prompts you on what to look for in each element to make it work successfully in your design. The real strength of this book lies in its illustration examles. Each page spread in this book contains several illustrations, including letterheads, business cards, print advertisements, newsletters, direct mail advertising, brochures, posters, and packaging. The book is not a how-to manual (it doesn't discuss computer software or hardware, for example), but rather a guide to learning specific design principals. This book is a great learning tool for beginning designers. |
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Idea Index kick-started a revolution in graphic design books, unique in size, feel--and most important--wealth of ideas. Layout Index is the next step, a compendium of layout idea-generators that will help designers explore multiple possibilities for visual treatments each time they turn the page. The visual and textual suggestions are divided into eight major areas, including newsletters, flyers, posters, brochures, advertising, stationery, page layout, and Web pages.
Each of these examples are designed to inspire effective solutions in the viewer's mind, rather than simply give specific answers to design problems. The tone and temperament of the design problems, as well as their solutions, vary from traditional to cutting-edge, from corporate to crazy. Designers will learn to solve their design problems, produce fantastic work and become better, more creative thinkers.
* Both creativity books and layout books are extremely popular
* As proven by Idea Index, the format of this book is a proven winner with designers |
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This book is an excellent choice for anyone aspiring to become a successful desktop-publishing professional. In fact, it's the guide, long respected in the desktop-publishing community, and this fourth edition has more examples of good and bad designs than ever. Parker and Berry first discuss essential design concepts such as relevance, proportion, consistency, contrast, restraint, and attention to detail. Next the authors teach you about basic tools for organizing layouts: grids, columns, gutters, headlines, kickers, captions, bullet lists, and pull quotes, to name a few. They delve into the intricacies of typography and font families, highlighting such concepts as type size, alignment, and leading and kerning. Next you learn about the use of white space and about rulers and accents such as borders, boxes, drop shadows, and bleeds. The authors discuss illustrations, clip art, backgrounds, charts, diagrams, tables, and maps and advise you on positioning those elements on a page. There's also a lot of information on selecting, resizing, and placing photographs. A full-color chapter illustrates how to choose color and use spot color, full color, and duotones. At this point the authors move from theory to hands-on projects--you apply the design concepts that they have already put forth. You learn about the appropriate design, graphic, and text elements for newsletters, ads, catalogs, and other business correspondence. Each chapter in this section offers plenty of illustrations and ends with a checklist of reminders that you can refer to as you design. Especially useful are chapter 12, which features common design mistakes along with illustrations and explanations of what's wrong, and chapter 13, which highlights redesigns of poorly produced publications. The latter is a before-and-after glimpse of designs of almost all types of publications, from newsletter to survey. These two chapters drive home succinctly and with great visual impact every point of design that the authors have previously discussed. Finally, the appendix offers extra tips on printing in color, and choosing image databases, paper, and service bureaus. The authors don't refer to the Windows or Macintosh operating systems or to any software programs. The understanding is that you will learn how to use your software tools elsewhere and consult the book for elements of design. That's a reasonable goal, as the authors maintain a clear, concise tone and offer many tips that are tangential but still relevant to the subject matter. For example, the chapter on type has a short sidebar on the difference between kerning and tracking and a longer sidebar on font substitution. All in all, this book functions well as both a how-to manual for beginning designers and as a design reference for more advanced designers. --Kathleen Caster |
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Newsletter Design A Step-by-Step Guide to Creative Publications "Make it dramatic. Make it readable. Make it believable." Words of advice to those who plan, design, or edit newsletters from the author of Newsletter Design, Edward A. Hamilton. Follow the advice of this designer of world-renowned publications and your newsletter will never land in the junk-mail pile. You’ll learn techniques used by the most successful publications to attract readers and rivet their attention. Included in this step-by-step guide:
- Planning visual content
- Fast-paced journalistic writing
- Forceful page layout
- Eye-catching graphics
- Strong, clear typography
- Powerful photojournalism
- Cost-wise production
From selecting a name, logotype, and cover design to going on press, every element of producing a stand-out newsletter is explained step-by-step in clear language. Principles are expressed in simple terms that apply equally to desktop publishing or traditional T-square and typewriter. Layouts that are cluttered and complex—or bland and austere—can sabotage even the best editorial ideas. The author shows you how to avoid the stock, "off-the-shelf look". You’ll learn to master simple but powerful page layout, sparkling typography that promotes clarity, strength and elegance. you’ll learn how to edit and design with compelling journalistic photographs and vivid graphics. In addition, the book introduces a twelve-part grid design that not only opens up new creative possibilities and relief from the standard three-column page, it works perfectly with computer coordinates. There’s plenty of support for desktop publishers using WordPerfect, Lotus, Adobe, and Quark. You’ll get tips for spicing up your pages with tables, charts, graphs, pictographs, and maps, using simple software programs. It’s all here. From logotype to printed pages, you won’t find a more readable, on-the-money guide to designing newsletters. |
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This is a great resource for anyone just starting out in the newsletter production field. Barbara Fanson takes you step-by-step, from planning your newsletter, to identifying your audience, to picking the perfect name for your publication. From there, she covers design basics (grids, columns, headers, type faces, color use, graphics, and more). There are also plenty of newsletter samples to help you find the perfect layout for you. There is also a wealth of writing and editing guidance to help the newsletter editor. |
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Robin Williams Design Workshop picks up where The Non-Designer¹s Design Book leaves off, and takes the reader to the next step of creative design with discussions and examples of visual metaphors, visual impact, grid theory, and problem-solving, and practical lessons on how to work with color, photos, and clip art. The majority of the book focuses on specific projects, such as brochures, business cards, flyers, ads, logos, etc., each with "before" and "after" examples. Clear explanations of exactly what was wrong with the "before" version, and exactly what was done to create the "after" are included. |
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If you just stumbled into design, maybe via a hobby that grew into a career, and you want to improve your work without having to enroll in a degree program, this book can bridge some of the gaps in your acumen. Not really a primer on basic facts, Design Workshop is more like a guide to style. The first chapter quizzes readers on mostly technical, basic details of design (like dpi), all of which can be found in Williams's previous publications (for example, The Non-Designer's Design Book). Readers will be dismayed, possibly annoyed, that the quiz answers are not provided. Even if not knowing the answers means that you need remedial help, it feels like a bit of a tease. The next chapters show how to use stock images, or your own images, to increase the visual impact of your piece (basically through an increase in contrast). The best part of this section, and the book as a whole, is the "before-and-after" approach in the examples; they're like a series of makeovers. The captions effectively describe what was changed in the image, and how it improved the design. The book applies a similar set of makeovers to various types of design projects: logos, forms, newsletters, tables of contents, etc. In the final section, seven designers, including coauthor Tollett, break down the process that they went through on a job of their own. Self-taught graphic designers probably would make the best audience for this book, but designers who are of their own "school of thought" might find fault with some of the tenets that are put forth. Graphic design by nature is a subjective enterprise--at the mercy of "styles." What you get in this book is more of a "desktop-publisher style" (many of the drawings are clip art, for example). There's a lack of sophistication in the design of the book, as well as in the illustrations of posters, letterheads, advertisements, and other applications that are used as examples. On the other hand, this same open, naive look gives the book an inviting appeal, and makes it perhaps a bit less daunting than style guides, such as Robert Bringhurst's The Elements of Typographic Style, that are intended for die-hard professionals. --Angelynn Grant Topics covered: Style advice for design projects, including: - Logos
- Business cards and letterhead
- Invoices and forms
- Advertising
- Billboards
- Web sites
- Tables of contents and indices
- Newsletters and brochures
- Flyers
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Desktop publishing has become the industry standard for publishers and freelancers alike. Teach Yourself Desktop Publishing is a practical course in desktop publishing that includes up-to-date information on the latest software and techniques. It allows you to self-study desktop publishing, offering readers a jargon-free tutorial that combines essential techniques with advice on getting the best printed results. This book is intended for beginners to desktop publishing and covers all the bases, from design and writing to illustrations and reprographics. |
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The digital revolution has brought with it a dizzying multiplication of new styles and techniques in the field of graphic design-not to mention a whole new professional jargon. The Designer's Lexicon is the only cross-disciplinary technical dictionary that captures this rich and often confusing profusion of design-speak. It is packed with over 4000 terms that cover the broad pectrum of practices a modern designer must be familiar with: traditional graphics, pre-press, photography, printing, typography, and computers. Four hundred color diagrams and illustrations visually supplement the definitions. With a sturdy concealed spiral binding that reduces wear-and-tear, The Designer's Lexicon exemplifies the criterion designers seek most in a reference book-utility. For established professionals navigating new design terrain, as well as students, production managers, and printers, this is an essential dictionary for a new century. |
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So you have a great concept and all the fancy digital tools you could possibly require—what's stopping you from creating beautiful pages? Namely the training to pull all of these elements together into a cohesive design that effectively communicates your message. Not to worry: This book is the one place you can turn to find quick, non-intimidating, excellent design help. In The Non-Designer's Design Book, 2nd Edition, best-selling author Robin Williams turns her attention to the basic principles of good design and typography. All you have to do is follow her clearly explained concepts, and you'll begin producing more sophisticated, professional, and interesting pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, illustrations, and dozens of examples make learning a snap—which is just what audiences have come to expect from this best-selling author. |
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A lot has happened in the world of digital design since the first edition of this title was published, but one thing remains true: There is an ever-growing number of people attempting to design pages with no formal training. This book is the one place they can turn to find quick, non-intimidating, excellent design help from trusted design instructor Robin Williams. This revised classic—now in full color—includes a new section on the hot topic of Color itself. In The Non-Designer's Design Book, 3rd Edition, Robin turns her attention to the basic principles that govern good design. Readers who follow her clearly explained concepts will produce more sophisticated and professional pages immediately. Humor-infused, jargon-free prose interspersed with design exercises, quizzes, and illustrations make learning a snap—which is just what audiences have come to expect from this best-selling author. |
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Master the skills of Office 2003. With the hands-on approach and conceptual framework, students will master the skills and apply them in their personal and professional lives. |
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Microsoft Office Professional Edition 2003 is a complete personal and business productivity solution. If you are looking to purchase MS Publisher and also want the other products that Microsoft publishes, this is the best choice for you. This version includes Word 2003, Excel 2003, Outlook 2003, PowerPoint 2003, Access 2003, Publisher 2003, and Outlook 2003 with Business Contact Manager. |
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For the past three decades, the Shelly Cashman Series® has effectively introduced computers to millions of students ? consistently providing the highest quality, most up-to-date, and innovative materials in computer education. Enjoy the proven step-by-step style and improved Office 2003 updates of the Shelly Cashman Series® and enhance your Office application skills today! |
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For the past three decades, the Shelly Cashman Series® has effectively introduced computers to millions of students ? consistently providing the highest quality, most up-to-date, and innovative materials in computer education. Enjoy the proven step-by-step style and improved Office 2003 updates of the Shelly Cashman Series® and enhance your Office application skills today! |
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Part of the Illustrated series, this text offers a visual, flexible way to build Microsoft Publisher 2002 skills. |
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Keeping in touch and communicating with customers is essential for any business. A complete business publishing and marketing materials solution, Publisher 2003 can help you reach out to customers. With Publisher 2003, it's easier than ever to design, create, and publish professional marketing and communication materials in-house.
Features:- Create Impressive Marketing Materials for Print, Web, and E-Mail Publisher 2003 is a comprehensive solution for creating and publishing a wide variety of publications for desktop printing, commercial printing, e-mail distribution, or viewing on the Web.
- Work Smarter and Easier with Familiar Office Tools Work productively across Microsoft Office System programs. Publisher 2003 looks and works more like other programs in the Microsoft Office System, making it easier than ever to use the right Office tool for the task, while still making the most of your knowledge and experience with the Microsoft Office System.
- Start Easy, Finish Fast Getting started is easier than ever with the simplified Start screen in Publisher 2003.
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This 6 page, tri-fold, full-color guide is an invaluable resource for anyone who uses Publisher 2003! In a clear, user-friendly format, it provides step-by-step instructions, short cuts and tips on how to execute the basic commands of the software, as well as pointing out the many NEW features of this version. Topics include: Using the "New Publication," Options, Font Scheme, Styles and Formatting, Research, and "Getting Help" Task Panes; Creating and Opening a Publication; Creating a Web Site; Using the E-Mail Wizard; Entering, Inserting, and Formatting Text; Creating, Moving, Resizing, Rotating, and Linking Text Boxes; Using the Office Clipboard; Creating Lists; Inserting the Date and Time, WordArt, Clip Art, a Picture from a File, and an Empty Picture Frame; Working with Color Schemes and Tables; Inserting, Moving, and Deleting a Page; Saving, Previewing, and Printing a Publication; and much more! An excellent instructional tool for a user new to Publisher 2003, it also serves as a handy reference tool for the more experienced user. |
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Microsoft Office Publisher 2007 is a business publishing and marketing materials solution that helps you create and distribute effective publications for print, Web, and e-mail. It's the easy way to create and distribute impressive marketing materials in-house. Here are the top 10 ways Office Publisher 2007 can help your business connect with customers. Improved Mail Merge lets you can create, manage, and store a single customer list for targeted mailings New and improved features help you save time by reusing your work - Store frequently used text and graphics in the new Content Library Build custom publications from a database, merging pictures and text from a data source like Excel or Access Customize and refine your publication with intuitive design, layout, typography, and graphics tools - Adjust tracking and kerning, create and apply multiple master pages, adjust grids and guides, use baseline alignment, insert images from a scanner or digital camera, recolor and crop images and more Run the improved Design Checker before printing, publishing, or distributing to quickly identify and correct potential problems Effectively manage and track your marketing campaigns - Business Contact Manager provides new tools to help you initiate Publisher 2007 marketing campaigns from Outlook 2007, to easily track marketing materials you send and the responses you receive |
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Keeping in touch and communicating with customers is essential for any business. A complete business publishing and marketing materials solution, Publisher 2003 can help you reach out to customers. With Publisher 2003, it's easier than ever to design, create, and publish professional marketing and communication materials in-house.
Features:- Create Impressive Marketing Materials for Print, Web, and E-Mail:Publisher 2003 is a comprehensive solution for creating and publishing a wide variety of publications for desktop printing, commercial printing, e-mail distribution, or viewing on the Web.
- Work Smarter and Easier with Familiar Office Tools:Work productively across Microsoft Office System programs. Publisher 2003 looks and works more like other programs in the Microsoft Office System, making it easier than ever to use the right Office tool for the task, while still making the most of your knowledge and experience with the Microsoft Office System.
- Start Easy, Finish Fast:Getting started is easier than ever with the simplified Start screen in Publisher 2003.
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Adobe® PageMaker® 7.0 software is a great page layout program for small- and home-office professionals who want to create high-quality publications such as brochures and newsletters. It is easy to get started quickly with templates, graphics, and intuitive design tools. If you have or are interested in other Adobe applications, it works seamlessly with them. You'll save time by importing native Photoshop and Illustrator files, with a drag and drop feature. In addition, there is a converter utility that opens Quark XPress 3.3-4.1 publications directly in PageMaker. Use the same utility to open Microsoft Publisher 95-2000 in PageMaker (Windows only). Text and graphics from Microsoft Office applications can be imported and exported. PageMaker 7.0 is perfect for small businesses that can't afford to hire out designers for promotional materials, or for companies that have the need to create professional-looking PDF files. Owners of PageMaker 6.5 might not feel compelled to upgrade, but companies and creative folks newly in the market for a muscular desktop publishing tool will be well served by PageMaker 7.0. |
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As with each entry in the Classroom in a Book series, this one is used as part of Adobe's official training and certification program. Adobe PageMaker 7.0 Classroom in a Book (With CD-ROM) offers practical, step-by-step, timed lessons covering all of Pagemaker's features and tools and ensures that readers master the application. In addition, it provides clear explanations on how and why things work the way they do and supplies elegantly professional artwork on which to practice. Each lesson is well organized, from the opening rundown of what will be covered to the final chapter review, complete with quiz questions (and answers). Projects are the sort of practical challenges that most desktop publishers face today: flyer, letterhead, project proposal, CD jewel-case booklet, brochure, print and Web-based newsletters, color catalog, and more. You learn how to work with master pages, styles, and inline graphics and how to format a sidebar and use the story editor. Each project also addresses real-world practicalities like spot colors, trapping, registration, bleeds, and other prepress issues. Understanding how each of these affects your print piece will be invaluable when it's time to talk with your printer. In addition, readers learn how to format and generate an index and a table of contents and how to use the version 7.0-enhanced Export PDF command. One of the more compact books in this series, Adobe PageMaker 7.0 Classroom in a Book won't leave readers buried under excessively detailed projects. There's no wasted space and the trim, to-the-point text makes it enjoyable to work through the exercises while learning the software. Whether you use Pagemaker casually or as a daily part of your workload, you'll definitely want to pick this one up. --Angelynn Grant |
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Adobe PageMaker 7.0.2 Adobe PageMaker 7.0.2 software is the ideal page layout program for business, education, and small- and home-office professionals who want to create high-quality publications such as brochures and newsletters. Get started quickly with templates, graphics, and intuitive design tools; work productively across Adobe applications; and easily leverage existing content to create customized communications. |
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Untitled Adobe PageMaker 7.0 delivers the features you've asked for: seamless integration with Adobe Photoshop and Illustrator, the ability to merge text and images from database and spreadsheet applications, and ways to view and create PDFs--and even open and edit QuarkXPress documents--directly in PageMaker, to name just a few. PageMaker 7.0 for Windows and Macintosh: Visual QuickStart Guide takes you step-by-step through these and all the other key features of this award-winnning page-layout stalwart. Novices and pros alike will find this an indispensable guide to the latest version of PageMaker. If you're new to the program--or to page layout entirely--you can start with PageMaker basics: its desktop environment, creating a new document, and working with layouts, margins, and palettes. You'll never get lost in dense text or jargon. The book's clear, concise directions and plentiful screenshots ensure that you stay on track. Those who've worked with previous versions of PageMaker can use the page tabs to delve into more advanced topics, like the intricacies of type management, working with graphics, and putting the finishing touches on files for output in print or on the Web. |
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A new standard in professional layout design! It delivers faster production workflows and a more fluid creative environment for designing professional layouts with sophisticated graphics and typography. Design professional page layouts with tight integration of native Adobe file formats. You'll find options for transparency effects, flexible table creation and object and text styles. You are also able to preview and adjust separations, overprinting, and transparency flattener settings. Create Adobe PDF files with ease using professional controls. There is also great graphics handling, allowing you to organize, label, browse, and preview graphics and templates quickly and efficiently. Adobe has also improved compatibility with Microsoft Word and has conversion functions for PageMaker. |
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Explore more creative possibilities and experience new levels of productivity using Adobe InDesign CS3 page layout software. Built for demanding workflows, InDesign integrates smoothly with the Adobe tools you use every day, streamlines repetitive tasks, reliably outputs pages, and offers powerful features for creating richer, more complex documents. 
Design and produce professional page layouts. | 
Import and place several files at the same time with the new Multi-file Place feature. | Explore new creative possibilities
Discover a world of design possibilities with InDesign CS3. Expanded creative tools and options allow you to experiment quickly and flexibly and create sophisticated effects for text, images, and objects from within your page layout application. Apply effects such as inner glows and bevels without having to update linked files. Finer transparency control allows you to apply transparency independently on an object's stroke, fill, or content. Fade objects into the background using gradient feathers. And set beautiful typography using professional tools. Be more productive Boost your efficiency through new and enhanced productivity tools that make it faster and easier to lay out, export, and print graphically rich pages. Support for styled tables and table cells as well as a host of powerful layout features, including an expanded Find/Change feature, allow you to easily apply global formatting and consistently edit text and objects. And work efficiently thanks to tight integration with other Adobe tools and technologies; native file format support; and consistent, reliable Adobe PDF output. Automate routine tasks Save time and money by automating production workflows using InDesign CS3. From robust long-document support to flexible XML import, InDesign offers powerful features that minimize repetitive tasks. Streamline the creation of long documents with features such as advanced bullets and numbering, as well as running headers and footers. Accelerate routine tasks by writing scripts, and generate layouts from XML content with flexible and robust script-based rules. Audience benefit
Graphic designers
Discover new levels of creative freedom and productivity with Adobe InDesign CS3 software. Tightly integrated with the Adobe applications you use most, InDesign CS3 delivers efficient production workflows and a more fluid creative environment for designing professional layouts with sophisticated graphics and typography. Adobe PageMaker users
There's never been a better time for PageMaker users to switch to Adobe InDesign CS3 software. With its built-in support for familiar PageMaker features, such as multiple undo, robust style support, flexible gradients, easy table creation, and more, InDesign CS3 brings you a new level of creative freedom and productivity. It's also packed with features to help smooth your transition, including support for converting PageMaker 6.0-7.x files, a set of PageMaker compatible keyboard shortcuts, and popular PageMaker features such as Data Merge and Print Booklet for imposition. With an exclusive upgrade price for licensed PageMaker users, InDesign CS3 delivers superb functionality at a compelling value. Print service providers
Adobe InDesign CS3 software addresses the needs of print professionals worldwide for reliable, consistent output controls. Encourage your customers to preflight and package their InDesign projects to help ensure smoother handoffs. Prevent costly errors on press by evaluating and adjusting separations, overprint, and transparency flattener settings onscreen. Then use print presets to output files more efficiently. Easily set up high-end Adobe PDF-based print production workflows, automate processes using JDF, and provide Adobe PDF export presets to customers to get the best results. With InDesign CS3, you can exercise exacting control over your print production workflow. IT professionals and developers
Invest in Adobe InDesign CS3 software for professional page layout to help streamline production, reduce costs, and increase quality in your publishing workflows. Tight integration with other Adobe applications and built-in support for native Adobe file formats helps shorten production cycles while better supporting all-digital workflows. InDesign snippets, style sets, custom workspaces, and other resources allow teams to work more efficiently and consistently. Flexible XML import and export controls, plus robust scripting support, lay a strong foundation for automating workflows and efficiently publishing to multiple media. Join leading publishers and design organizations worldwide in achieving higher productivity with better quality and lower costs using InDesign CS3. 
Add gradient stops to create a feather effect. | Top Ten New Features
Creative effects and controls
Design compelling page layouts that include transparency, creative effects, and gradient feathers. Since effects are live and nondestructive, you can experiment with ease. Apply effects independently to an object's stroke, fill, or content. Productivity enhancements
Perform a variety of tasks more efficiently using new and enhanced productivity features, including Multi-file Place, Quick Apply, faster frame fitting, and the visual Pages panel. Table and cell styles
Quickly and consistently format tables using table and cell styles. Even use regional cell styles to apply unique formatting to specific areas of a table, such as its header, footer, and body. Robust long-document support
Maintain consistency and streamline the production of long documents using advanced bullets and numbering, running headers and footers, and synchronized master pages. Advanced Find/Change on text and objects
Apply changes to text and object attributes across one or more documents. Include master pages, footnotes, and locked or hidden layers in a search; save search settings for easy reuse; and perform grep pattern-based searches on strings of text. XHTML export
Enable multiformat publishing, including print-to-web workflows, by exporting Adobe InDesign content as XHTML. Edit the exported content in Adobe Dreamweaver CS3 software (available separately) and automatically format it using cascading style sheets. Intuitive and customizable workspace
Work in an environment that makes it easier to be productive. Keep just the tools, panels, and menus you use most at your fingertips, and dock self-adjusting panels out of the way when not in use to free up your workspace. Placed InDesign files
Reuse layouts by placing INDD files in another InDesign document. Links remain intact, and InDesign automatically notifies you of updates to the linked INDD file. Rule-based layouts from XML
Use scripts that apply rules to automatically build page layouts and format text and graphics from XML content. Automation through scripting
Automate tasks by writing scripts in JavaScript, AppleScript, and VBScript. Attach a JavaScript to a menu command so it runs automatically when the command is chosen, and protect scripts for commercial use through enhanced JavaScript. Additional Features
Extensive integration
Work smoothly with Adobe Photoshop, Illustrator, Acrobat, InCopy, and Dreamweaver software; enjoy consistency by using shared presets and color settings; work more efficiently with native file format support; and easily publish to multiple media. Reliable prepress and printing
Have confidence in your output. Get accurate, consistent results every time you print using sophisticated preview capabilities, exporting reliable Adobe PDF files, and sharing custom presets. Professional typographical controls
Compose beautiful typography using professional controls including the Paragraph Composer, OpenType fonts, drop caps, glyphs, and optical kerning and margin alignment. Full-featured tables
Create richly formatted tables. Import tab-delimited text files and styled Microsoft Word or Excel tables, or build tables in InDesign. Apply a wide variety of formatting options manually or using table and cell styles. Smart text handling
Control your text with intelligent text-handling features including the ability to import styled text from Microsoft Word files, apply complex text wraps around objects, and comprehensively replace fonts. Scripting and extensibility
Accelerate and simplify workflows by automating processes using scripts and extending the capabilities of InDesign using the ExtendScript toolkit. Creative effects
Apply new visual effects, such as inner glow or bevel and emboss, using an interface that's consistent with Adobe Photoshop to specify offset, angle, and other options. Apply effects independently to an object's stroke, fill, and content. Gradient feathers
Create beautiful effects by applying masks that contain gradients so the objects fade into the background. Customize options such as gradient angles and fade rates, all within Adobe InDesign. Adobe-standard user interface
Get up to speed quickly with familiar commands, tools, panels, and keyboard shortcuts. Backward compatibility
Open QuarkXPress 3.3-4.1x files, PageMaker 6.0-7.x files, and files created in earlier versions of Adobe InDesign in InDesign Interchange (INX) format in InDesign CS3 to keep working with legacy files. Adobe Photoshop and Adobe PDF layer support
Control the visibility of layers in imported Photoshop and PDF files. Experiment with design options or use multiple variations of a file in your layout, all while linking to a single file. Adobe PDF file export
Use built-in Adobe PDF export presets--or create custom presets--to consistently and reliably create Adobe PDF files for electronic review or final output. Create ISO-standard PDF/X-1a and PDF/X-3 files for high-resolution CMYK printing, as well as PDF/X-4 (draft) files. Table and cell styles
Quickly and consistently format tables using table and cell styles. Even use regional cell styles to apply unique formatting to specific areas of a table, such as its header, footer, and body. Multiple Undo/Redo
Experiment freely and retrace multiple steps using the Undo and Redo commands. High-resolution graphics preview
Display graphics in high resolution for precision work or to preview the graphics within your layout. Easily switch back to lower resolution view for faster onscreen display. Enhanced Control panel
See more options in the context-sensitive Control panel, including transparency, text wrap, and rotation. Customize the panel to show the options you use most frequently. Custom print presets
Define and share custom print presets among service providers and customers for a fast, reliable way to print jobs that require consistent settings for many print options. JDF integration between Adobe InDesign and Acrobat
Pass JDF job information to Acrobat with Adobe PDF files that you export from InDesign. Print service providers can then streamline prepress and print processes using JDF automation. Output previews
Prevent mistakes from occurring on press by checking plates, overprinting, and ink limits, and help ensure the best results when printing transparency effects using output preview panels. Use Overprint Preview mode to proof spot-color effects and overprint settings. Preflight and packaging
Avoid delays and costly production errors by preflighting documents to check for problems. Then package them for print or web handoff or export them as Adobe PDF files. Consistent color
Synchronize ICC-based color management settings across Adobe applications to achieve consistent color onscreen. Exchange swatches across the components of Adobe Creative Suite 3 Design software. Flexible XML workflows
Use XML rules to dynamically generate documents with formatting and graphics based on imported XML, and apply XSLT style sheets when importing or exporting XML content. Automation through scripting
Automate tasks by writing scripts in JavaScript, AppleScript, and VBScript. Attach a JavaScript to a menu command so it runs automatically when the command is chosen, and protect scripts for commercial use through enhanced JavaScript. ExtendScript utility
Use the ExtendScript toolkit to create, edit, and debug JavaScripts in InDesign. |
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