The tools you need to make your newsletter a success!

 

Home Filler Articles Order Now Tips & Ideas Bookstore



Click here to sign
up for our FREE
e-newsletter!

 

Newsletter Design

A River Runs Through It
Avoiding Awkward White Space in Your Newsletter

Rivers are great if you have your fishing pole or kayak handy. But you'll want to avoid rivers in your publications. "Rivers" are lines of white space that can run through a selection of text. They are generally caused by the use of justified text alignment and result when words are spaced out far enough to cause these noticeable gaps. These gaps are magnified when they appear near each other on consecutive lines of text, causing a flow of white space through the text block.

The use of narrow columns, large type sizes, and/or the use of two spaces after a period can increase the number of rivers in your text. Rivers in text are undesirable and can cause enough distraction to your reader as to cause a decrease in comprehension and readability of your text. It is also unprofessional looking. 

Rivers of White Space
Below is an example of vertical and diagonal "rivers" in justified text. Just some of the more noticeable rivers are identified in this sample.

The best way to pick out the rivers in your document is to stand back and examine the text shape, not reading the words themselves. Allowing your eyes to blur a bit will cause the words to be less distinguished and will allow you to pick out the rivers more easily. 

So how do you dam up these rivers? These tips will help minimize these white spaces in your text:

bullet

Increase the column width.

bullet

Decrease the type size.

bullet

Only use one space after periods. (See why this is important.)

bullet

Reset the copy using a ragged right text alignment

bullet

Manually edit the text by putting in soft line breaks on lines that are set relatively tightly and are followed by more loosely set lines. 

Article Archives

Newsletter Design

Newsletter Production

Tips for Using Your Filler Articles

Microsoft Publisher Tips & Tricks

Creative Ways to Use Your Newsletter

Seasonal Ideas

Advertising in
Your Newsletter

Legal Issues

Grammar Tips

Book Reviews

Polling Place

Industry Spotlight: Apartment Owners, Managers & Landlords

 

Home ] Search ] FAQ ] Terms ] Privacy Policy ] Contact Us ] Links ] Sign Up for Newslettering ]

© 2000-2003 by NewsletterFillers.com and Onion Skin Press. All rights reserved. Privacy Policy and Terms of Use.
Gyrum Technologies